Rotterdam · Faro · building across Europe

Innovation Meets Culture.

A venture studio building the next generation of cultural and educational ventures. We combine an operating agency, a funded R&D lab, and hands-on venture building under one roof.

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Three pillars.
One venture studio.

We operate across three core pillars, combining venture building, investment, and incubation to turn real-world challenges from the cultural and educational sectors into scalable companies.

01 / Innovation

Innovation

Through close collaboration with universities and institutions, we identify sector-specific challenges and turn them into venture opportunities. Our R&D-driven approach focuses on rapid prototyping, real-world testing, and iterative validation before scaling.

02 / Investment

Investment

We strategically invest in ventures that transform how people learn, engage, and experience culture. Beyond capital, we provide hands-on mentorship, strategic guidance, and direct access to our expertise, network, and production capabilities.

03 / Incubation

Incubation

We work alongside founders to build and scale ventures from the ground up, leveraging Broken Egg as an operational engine for product development, go-to-market execution, and expansion within the cultural and educational ecosystem.

One venture studio.
Two operating engines.

ProCulture Ventures builds and invests. Broken Egg and Broken Egg Labs execute, giving every portfolio venture an operational foundation most startups spend years trying to build.

Parent

ProCulture Ventures

Venture studio focused on emerging technologies in the cultural and educational sector.

Creative Agency

Broken Egg

A creative agency crafting digital experiences that inspire engagement across cultural and educational environments. Nearly a decade of institutional relationships and production capacity.

R&D Lab

Broken Egg Labs

An R&D lab specialising in XR, AI, and emerging technologies. Developing, testing, and spinning off pilot products. Based in Faro, Portugal, operating under an approved EU grant.

A funded R&D lab.
Already in motion.

Most venture studios spend their first years raising enough capital to start building. We launched with an approved EU grant already in hand.

Approved EU grant
€1,43M

Three years of non-dilutive funding for Broken Egg Labs under the EU Portugal 2030 programme, in partnership with the University of Algarve.

Broken Egg Labs · Faro, Portugal

Operational since September 2025, Broken Egg Labs gives every ProCulture portfolio venture access to a funded R&D facility, a dedicated technical team, and a university research partner in cultural heritage technology.

For every venture we launch, Labs is the shortcut: years of technical foundation, already paid for.

Programme EU PT2030 · TimeLeap
Partner University of Algarve
Runway 3 years non-dilutive

A full-stack studio
for one sector.

Culture and education. Every service in-house. No outsourcing, no generalist playbooks, no learning curve on the things that matter most to our founders.

Pillar 01

Ventures & Scouting

We identify founders and opportunities at the edges of culture, education, and emerging technology. Mentorship, recruitment, business setup, and branding take raw concepts to incorporated ventures ready for capital.

Pillar 02

Capital & Grants

We unlock blended capital: angel investment, EU subsidies, foundation funding, and sector-specific grants. Our in-house open-calls and subsidy analysis turns the European funding maze into a structured pipeline.

Pillar 03

Build Engine

Every portfolio venture plugs into Broken Egg and Broken Egg Labs. Design, XR, AI, and production capacity, plus nearly a decade of institutional relationships that would otherwise take years to establish.

Pillar 04

Data & Automation

We map processes, automate operations, and build shared data infrastructure across the portfolio. Every venture benefits from what the last one learned.

Three phases.
Twenty-four months.

Every venture follows a clear path from first concept to independent company. At each stage, founders plug into Broken Egg's institutional network and the R&D capacity of Broken Egg Labs, compressing years of groundwork into months.

0 to 3 months

Discovery

Identify the opportunity and validate it with institutions from our network. Run a concept sprint with the Broken Egg team, then map the funding path across angels, grants, and EU programmes before any code is written.

3 to 12 months

Build

Incorporate the venture and recruit the founding team. Develop the MVP through Broken Egg Labs, run first paid pilots inside institutions we already work with, and close the first grant or seed round.

12 to 24 months

Scale

Grow the venture to a team of ten on a €1M ARR trajectory. Expand across European and MENA cultural markets, then spin off as an independent operating company with ProCulture retaining equity and a strategic seat.

Let's build
together.

If you're a founder working at the intersection of culture, education, and emerging technology, or a partner who wants to build alongside us, we'd love to hear from you.

Headquarters
Rotterdam, NL
R&D Lab
Faro, PT